Buying a buildingBrand identityNovacare Healthcare
01Identity by Empire Dev
A parent identity for a healthcare group and the nursing and rehab communities under it.
The idea
A nova is a star that flares bright, then settles into a steady light. Novacare had to feel the same: decisive in a hard week, calm on the floor every other day.
The mark
Built to work everywhere it goes.
Choose a background and watch it hold up. Turn on the grid to see how it was put together.
Try it on
The logo is tested on every background it will meet: signs, scrubs, screens and print.
One family
Every building keeps its name.
Pick a community. The name changes; the bloom, the gold and the line underneath stay Novacare.
Color
A palette with a reason.
Click a color to copy it.
Type
- PrimaryVolkga
- SecondaryArticulat CF
In use
Where people will meet it.
Keep scrolling and the work slides past. Click any picture to see it full size.
That is Novacare Healthcare.
Start a brand like thisWhat we made
The whole kit, produced and put in place.
- 01Logo and bloom mark
- 02Sub-brand system
- 03Signage
- 04Scrubs and uniforms
- 05Patient wristbands
- 06Pharmacy labels
Start a brand
Tell us about the building or the group. We will come back with a plan and a first look, the same way we started Novacare Healthcare.
